Malta headquartered gaming content developer Betsoft Gaming has enhanced its geographical expansion, after signing a new agreement with SoftGamings.
Increasing its reach in a range of regional markets within Eastern Europe as a result of the deal with the online casino solutions developer, the agreement has also laid foundations to cover further content in the future.
Under the terms of the new partnership, All Betsoft titles from its Slots3 series are included, giving SoftGamings’ players “access to recent innovations as well as established hits that have proven popular inside and outside Europe”.
Annamaria Anastasi, marketing director for Betsoft, commented: “Like many multi-market casinos, SoftGamings is constantly seeking the best content the igaming industry has to offer, ready for use in the right jurisdictions.
“With one of the world’s strongest, most diverse libraries of traditional slots, table games, and new innovations, certified for more than 15 markets, Betsoft were able to address all of SoftGamings’ requirements.”
Riga, Latvia-based SoftGamings is aiming to strengthen its presence across Central and Eastern Europe as part of the deal, and follows up on a recent agreement reached alongside Play’n Go.
“We consider Betsoft to be one of the most successful content providers in the entire industry,” says Svetlana Gasel, SoftGamings’ head of partnerships. “We are thrilled to be able to add their cinematic content to our portfolio, and we look forward to strengthening our partnership and seeing even greater value from new content in the future.”
This follows a recent agreement reached with Equinox Dynamic, which saw Betsoft increase its reach within Scandinavia and Germany via the firm’s Nordicasino brand.
“As a firmly established presence in Scandinavia and throughout Europe, Betsoft was in a strong position to be able to provide precisely what Nordicasino needed: a comprehensive library of cinematic content, available in the right regulated markets.”
“When we canvassed for the best content the international igaming market had to offer, we kept coming back to Betsoft,” added Arik Weiss, Equinox’s chief marketing officer.
